Letter from our CEO, Dave Parulo
Dear Partners:
This month’s update is so exciting, all I can say is PLEASE SCROLL DOWN!!!
From earning a Gold Summit Creative Award and attending media and sales appointments to investing in destination and event developments and earning a River Champion recognition, this month is full of the spirit of partnerships.
In this spirit, we continue to be honored and excited to be your partner in destination management.
As always, Keep Exploring,
Dave Parulo
President & CEO
ORGANIZATION UPDATES
What a month it’s been! Explore Tualatin Valley has been out and about and sharing the word about Tualatin Valley!
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ETV won a 2024 Gold Award from Summit Creative for “Complete Branding Campaign” for “Near & Dear” campaign.
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ETV invested $1 million toward the funding for the development of a campground at Scoggins Valley Park and Hagg Lake.
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The Tualatin Riverkeepers awarded ETV with its 2024 River Champion Award.
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Sylke Neal-Finnegan, vice president of communications and public relations, had one-on-one pitch meetings with 28 travel writers during the annual Travel & Words Conference in Tacoma, Washington.
September: A Busy Month for ETV Sales
Tour & Travel Market
Wendy Popkin, ETV’s vice president of sales, co-hosted a familiarization trip with Travel Oregon for 14 agents from prominent Belgian tour operator, Joker. The company’s product manager was impressed and marveled, “We didn’t know all that Tualatin Valley has to offer our clients, and we’re eager to collaborate to bring more travelers here.”
Corporate & Association Group Segments
ETV is committed to raising awareness of our region’s meeting and event facilities. In September, ETV partnered with Meeting Professionals International (MPI) to sponsor scholarships for two event planners to join the professional organization. The awards were presented at an MPI/Society of Government Planners/Oregon Business Travel Association meeting.
ETV Celebrates Our First Round FY25 Inspiration Award Recipients
Explore Tualatin Valley congratulations to the recipients of our first round of Inspiration Awards, which is ETV’s new strategic grant program.
- Centro Cultural | El Grito Community Festival (Sept. 14)
- Beaverton Downtown Association | Booverton (Oct. 26)
- Sherwood Rotary Club | 2024 Sherwood Wine Festival (Nov. 2)
- Bag&Baggage Productions | 2nd Annual Hillsboro Film Festival (May 30-June 1, 2025)
- Third Angle New Music | Hagg Lake Soundwalk & Concert (May 2025)
These awards are part of ETV’s new strategic investment program, which provides cash awards for inspirational events that align with ETV’s mission and vision.
YOU’RE INVITED!
ETV’s Cozy Season Holiday Open House
This holiday season, we want to express our heartfelt gratitude to our incredible partners. Your dedication helps create the warm, inviting atmosphere that makes Tualatin Valley so special. Let’s come together for an afternoon of celebration, giving, and holiday cheer!
When: December 5, 2024, 11 a.m. – 2 p.m.
Where: Explore Tualatin Valley office – 12725 SW Millikan Way, Suite 210 (second floor), Beaverton, OR 97005
Savor seasonal treats, sip festive beverages, and enjoy the chance to give back while entering to win one of three Tualatin Valley Cozy Season gift baskets, brimming with local goodies.
If you would like to be entered to win one of our gift baskets, please bring an unopened full-size shampoo, conditioner, body wash, or a new winter hat or gloves to be donated to Good Neighbor Center in Tigard for families in need.
Bring your friends! The more the cozier.
Travel Oregon 2024 Industry Partner Survey
Travel Oregon is seeking input from people who work in or interact with Oregon’s tourism industry. Information collected through the survey will help Travel Oregon and regional partners determine strategic direction, make funding and programmatic decisions in marketing, grants, tourism-related infrastructure, visitor management and more. Survey results will be shared on Travel Oregon’s industry site in Spring 2025.